
If your business strategy is a marathon, Black Friday and Cyber Monday are a sprint. But this sprint can define the rest of your year. It affects the perception of your brand. It impacts the reliability. It influences loyalty. And we’ll help you get ready for it. This guide shares a selection of Shopify apps that help maximize performance during the sales period.
In this Shopify Black Friday list, you’ll find the best Black Friday apps for various purposes, each highly rated by users.
Gorgias for customer support
PageFly for state-of-the-art landing pages
Bundler for assembling product bundles
PaymentHero for a better checkout experience
Mailchimp for email and SMS marketing
Wiz AI for abandoned cart recovery
Essential Countdown Timer Bar for urgency
Notify! for low stock alerts and preorders
ReConvert for upsells and cross-sells
NoFraud for fraud protection
SearchPie for image and SEO optimization
Lucky Orange for better insights
Vitals for a bunch of marketing tools in a single app
Want to go beyond Black Friday? Download our FREE guide to Shopify apps and get 11 categories packed with top-rated tools (4 stars and above). It’s your playbook not just for BFCM, but for building long-term ecommerce success. |
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If you're looking for a custom solution tailored to your tasks and business infrastructure, professional Shopify app development will come in handy.
Gorgias for customer support
Gorgias centralizes all support conversations directly within your Shopify ecosystem. The combination of automated efficiency and human touch makes it particularly effective during high season. During the BFCM chaos, this app becomes invaluable. While your competitors scramble to answer basic questions, your team can prioritize helping customers complete purchases and resolve complex issues.
Key features:
Supports all channels, from email to voice and social
Configurable FAQ and Order Management sections for self-support
AI agent for automatic ticket resolution using your brand voice
Over 100 seamless Shopify integrations with other apps
AI product recommendations and chat campaigns
Pricing:
Starter plan – $10/month
Basic plan – $60/month
Pro plan – $360/month
Advanced plan – $900/month
7-day free trial
PageFly for state-of-the-art landing pages
This app turns every merchant into a professional web designer without requiring a single line of code. You can quickly create high-converting landing pages for Black Friday and Cyber Monday specifically. Moreover, PageFly integrates with a wide range of tools. Altogether, it is accessible even for complete beginners who need results fast.
Key features:
Over a hundred pre-designed templates optimized for conversions
Drag-and-drop editor for effortless editing
Advanced A/B testing tools
Configurable countdown timers, upsell features, and trust badges
Responsive and SEO optimized design
Pricing:
Free plan available
Pay as you go – $18/month
Unlimited – $99/month
Bundler for assembling product bundles
The app lets you create attractive product bundle offers with custom discounts. It automatically increases your average order value. This is crucial during Black Friday and Cyber Monday, when all shoppers are actively looking for deals. Creating bundles is as simple as selecting products and setting discounts. You can start experimenting with bundle strategies using a free version and upgrade only when you need it.
Key features:
Configurable upsell bundles, discounts, and quantity breaks
A vast variety of bundle options and discount types available
Tools for creating landing pages, shortcodes, and cross-sell offers
Integration with subscription products also works
Pricing:
Free plan available
Premium – $9.99/month
Executive – $19.99/month
7-day free trial
In case you need adding bundles to checkout or customizing store pages with badges and custom options, consider using Shopify app extensions with broad functionality.
PaymentHero for a better checkout experience
This Shopify Black Friday app tackles one of the most overlooked conversion killers: confusing checkout payment options. The app lets you hide irrelevant payment methods and reorder them by preference. You can also rename confusing options into clear, customer-friendly language that builds trust. Streamlining the payment flow can help you end up with fewer abandoned carts.
Key features:
Configurable payment methods and checkout rules
Ability to set up different rules for each customer segment
Prioritization of payment methods based on the business needs
Takes several minutes to set up and comes with multilingual support
Pricing:
Basic – $9.99/month
Premium – $19.99/month
Ultra – $49.99/month
14-day free trial
Mailchimp for email and SMS marketing
The platform transforms scattered customer data into precision-targeted campaigns. Its AI-powered tools handle everything from welcome sequences to abandoned cart recovery. SMS reminders catch customers who might miss your emails during Black Friday’s promotional chaos. The combination of email and SMS marketing in one easy-to-use platform becomes invaluable when you need to launch time-sensitive campaigns quickly.
Key features:
SMS for sending promos, follow-ups, and so on
Automating win-backs, upsells, and cart reminders
Targeting the right customers based on their shopping behaviors
Tools for campaign insights and performance analysis
AI-generated copy and images for SMS and emails with multilingual support
Pricing:
Free plan available
Essentials – $13/month
Standard – $20/month
Premium – $350/month
Wiz AI for abandoned cart recovery
The Black Friday app automatically creates abandoned cart recovery sequences, welcome series, and branded email designs. All those match your store’s aesthetic. Meanwhile, no marketing experience or technical setup is required. During BFCM preparation, this becomes a game-changer. You can have professional email campaigns running within minutes, rather than spending weeks learning more complex platforms.
Key features:
Automated cart recovery emails and pop-up forms for indecisive shoppers
Branded welcome emails for new subscribers
Advanced email marketing campaigns for different flows
Drag-and-drop interface for easy setup
Advanced analytics for each campaign
Pricing:
Free plan available
Basic – $9.99/month
Pro – $29.99/month
7-day free trial
Essential Countdown Timer Bar for urgency
This Black Friday Shopify app taps into the basic psychology of urgency. When people see time ticking away, they stop browsing and start buying. This “limited time” pressure transforms casual visitors into immediate purchasers. And it is particularly effective during the sales season, when customers are already in a deal-hunting mindset. The sticky bar design stays visible as customers scroll through your site without being intrusive or annoying.
Key features:
An announcement bar at the top or bottom of the page
Product timer, countdown banner, and cart countdown available
Checkout timer in the cart to reduce cart abandonment
Customized designs for all elements
Configurable schedules with multiple countdown algorithms
Pricing:
Free plan available
Starter – $6.99/month
Essential – $9.99/month
Professional – $29.99/month
7-day free trial
Notify! for low stock alerts and preorders
Another option to add to the list of Black Friday apps transforms out-of-stock disappointments into future sales opportunities. It is especially valuable before the sales, when people aim to catch the best deals on desired items. The low stock counter pushes hesitant shoppers to act quickly. And an integrated wishlist feature keeps potential customers engaged with your store long-term.
Key features:
“Notify Me,” “Preorder,” and “Wishlist” buttons for out-of-stock items
Low stock alerts with a counter for products left
Integrates with other tools for restock workflow management
B2B and D2C preorders with discounts and partial payments
Email domain setup, various widgets, and multilingual tools
Pricing:
Free version available
Kickstart – $9.90/month
Standard – $59.90/month
7-day free trial
ReConvert for upsells and cross-sells
The collection of Shopify Black Friday apps wouldn’t be complete without this one. ReConvert will help you capture customers at their highest buying intent. Transform that momentum into additional sales through strategic upsells and cross-sells. Fine-tune upsell strategies with ease for maximum effectiveness during Black Friday. Run A/B tests before or during your BF campaigns to optimize the offers.
Key features:
Product, cart, and post-purchase upsell funnels
Personalized offers based on user activity
Bundle app builder and one-click upsell offers
Easy-to-build custom checkout strategies
A/B tests for upsell offers
Pricing:
Free plan available
Upsell Growth – $4.99/month
14-day free trial
Looking for more apps? We’ve already listed them in our articles – Top Shopify apps for cross-selling and Best Shopify upselling apps. Enjoy.
NoFraud for fraud protection
You definitely need to have a digital bouncer for your store among the Shopify BFCM apps. And you may get one even without Shopify web development (though we can create a custom solution if you go for one). NoFraud uses both AI and real fraud analysts to catch suspicious orders before they become expensive chargebacks. You prevent scammers from eating into your profits, creating a win-win scenario that boosts both security and sales.
Key features:
Custom tools for abuse prevention
AI decisions with proactive expert review
Reduced fraud chargebacks
Less time required for dispute review and solution
Easy installation from the store or via an API
Pricing:
Free to install with a 14-day trial
Up to 100 orders free/month
Individual pricing for paid plans
SearchPie for image and SEO optimization
SEO tends to remain a thing most store owners don’t understand but desperately need fixed to compete in search results. This tool will let you automatically identify and quickly resolve critical issues. All the complex technical stuff comes in a user-friendly interface that doesn’t require SEO expertise to manage. The optimization is critical for BFCM when fast loading speeds make a huge difference.
Key features:
AI tools for generating copy – SEO titles, metadata, etc.
Optimization of Google Shopping and local SEO for traffic boost
Image resizing and optimizing
SEO score booster with insights into the site speed, breadcrumbs, etc.
Tracking SEO issues, index status, and other vitals
Pricing:
Free version available
Premium – $29/month
Enterprise – $99/month
Plus – $399/month
7-day free trial
Lucky Orange for better insights
Lucky Orange turns your website analytics from confusing numbers into crystal-clear visual stories. You get to learn about how customers actually behave in your store, setting aside hypotheses and guesswork. Instead, get practical insights from real store users. It will help both optimize the pages for Black Friday and analyze what’s been happening during it for further adjustments during busy periods.
Key features:
Session recordings to detect navigation problems
Heatmaps to analyze clicks and detect missed opportunities
Checkout tracking to pinpoint friction points during checkout
Prebuilt tracking for conversion funnels
Numerous page insights to improve user experience
Pricing:
Free plan available
Launch – $19/month
Build – $39/month
Grow – $89/month
Vitals for a bunch of marketing tools in a single app
This app acts like a Swiss Army knife for Shopify stores. There are over 40 essential marketing tools packed into a single solution. Hence, you can install only one app and get everything you need, instead of juggling multiple subscriptions and integrations of BFCM apps. Such an approach will facilitate Black Friday planning and management for your already busy team.
Key features:
Importing product reviews from other websites and via emails
Unlimited bundles, discounts, gifts, and goals for upsells
Recording and analyzing visitor activity
AI tools for creating product pages, video ads, and marketing plans
Over 30 pre-designed themes with a bunch of sections and page elements available.
Pricing:
Hobby – $29.99/month
Business – $49.99/month
Pro – $89.99/month
Plus – $299.99/month
7-day free trial
How DigitalSuits can help
There’s no such thing as a single best app for Black Friday deals. It’s always a combination. Choosing the right apps can feel like finding needles in a haystack. But our team can take the guesswork out. Through expert Shopify consulting, we’ll analyze your store’s tech stack, needs, traffic patterns, and goals. With this, we ’ll know what to add and how much to change in your current setup.
Getting apps to work together seamlessly is another point where store owners often hit roadblocks. DigitalSuits’ specialists will handle the technical side of Shopify integration to ensure the apps don’t conflict. And if off-the-shelf apps don’t quite fit your unique requirements, we’ll customize the solutions that fill the gaps through Shopify app development services.
Frequently asked questions
Which apps should I install first if I’m preparing for my first Black Friday sale?
Start with the foundation that directly impacts sales. Install an email marketing app like Mailchimp to announce your sale. Add the Essential Countdown Timer Bar app to create urgency around your offers. Get an app like Wiz AI for abandoned cart recovery. Finally, add basic analytics tools like Lucky Orange if you don’t have them already. And skip the fancy extras unless you have all the basics.
How much should I budget for Shopify apps during Black Friday season?
It’s all very individual and varies across businesses. It all depends on how much your current setup lacks. Also, many apps charge based on your order volume or email subscribers, so costs will spike during Black Friday. Contact us so we can share a cost breakdown after assessing the situation.
How far in advance should I set up the apps for Black Friday?
Install your core apps at least 6-8 weeks before Black Friday. This gives you time to configure settings, create email sequences, design countdown timers, etc. Most importantly, you’ll have time to test everything thoroughly. Need help with Shopify integration? Let us help. Contact DigitalSuits to discuss your needs.
Does using multiple Shopify Black Friday Apps slow down my website?
Some apps absolutely can slow your site, especially during traffic spikes. The key is choosing lightweight apps and testing your site speed before and after installation.
How do I know if an app is actually increasing my Black Friday sales or just adding costs?
Track specific metrics before and after installing each app. For email marketing, monitor open rates, click-through rates, and attributed revenue. Countdown timers should increase your conversion rate, so measure this weekly. Set up UTM parameters and conversion tracking to see exactly which app-driven traffic converts.
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